Nothing but the best infographics on the web
Salesforce Marketing Cloud identifies what is social advertising, types of social ads available, scaling social ads, reporting and measurement as well as case studies.
Why is social advertising so powerful? Take a look at these stats:
• Social ads have 55% higher recall than non-social ads
• Friends of fans were 27% more likely to shop at Target after seeing an ad on Facebook
• 90% of purchases are subject to social influence (Wired Magazine)