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Everything You Need to Know About Social Media Ads

See on Scoop.itDigital Marketing Guide

Salesforce Marketing Cloud identifies what is social advertising, types of social ads available, scaling social ads, reporting and measurement as well as case studies.


Why is social advertising so powerful? Take a look at these stats:
• Social ads have 55% higher recall than non-social ads
• Friends of fans were 27% more likely to shop at Target after seeing an ad on Facebook
• 90% of purchases are subject to social influence (Wired Magazine)




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This entry was posted on May 10, 2013 by in Social Media.
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